What are cookies?
This Cookie Policy explains what cookies are, how Avanta UK Limited (“we”, “us”, or “our”) uses them, the types of cookies we use (i.e., the information we collect using cookies and how that information is used), and how to manage your cookie settings.
Cookies are small text files used to store small pieces of information. They are stored on your device when our website loads in your browser. These cookies help ensure that our website functions properly, enhance security, provide a better user experience, and analyse performance to identify what works and where improvements are needed.
How do we use cookies?
Like most online services, our website uses both first-party and third-party cookies for various purposes. First-party cookies are primarily necessary for the website to function properly and do not collect any personally identifiable data.
The third-party cookies used on our website primarily help us understand how the website performs, track how you interact with it, keep our services secure, deliver relevant advertisements, and enhance your overall user experience while improving the speed of your future interactions with our website.
Legal Basis for Processing: We process cookies based on your consent (where required) and our legitimate interests in providing and improving our services, as permitted under UK GDPR and the Privacy and Electronic Communications Regulations (PECR).
You can see how Google uses this information here: Google’s Business Data Responsibility site (how Google processes personal information)
You can find further information and help on cookies here: EUUCP Help Page, and here: EUUCP Troubleshooter
Types of cookies we use
Necessary
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
| Cookie | Duration | Description |
|---|---|---|
| cookieyes-consent | 1 year | CookieYes sets this cookie to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. |
| YSC | Session | YouTube sets this cookie to track the views of embedded videos. |
| VISITOR_INFO1_LIVE | 6 months | YouTube sets this cookie to measure bandwidth, determining whether the user gets the new or old player interface. |
| VISITOR_PRIVACY_METADATA | 1 year 1 month | YouTube sets this cookie to store the user’s cookie consent state for the current domain. |
| STACKSCALING | Session | Required by the servers for load balancing. |
Functional
Functional cookies help perform certain functionalities like sharing content on social media platforms, collecting feedback, and other third-party features.
| Cookie | Duration | Description |
|---|---|---|
| yt-remote-cast-available | Session | YouTube cookie that stores user preferences regarding whether casting is available on their video player. |
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
| Cookie | Duration | Description |
|---|---|---|
| _ga | 1 year 1 month 4 days | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for analytics reports. |
| _ga_* | 1 year 1 month 4 days | Google Analytics sets this cookie to store and count page views. |
| _gcl_au | 3 months | Google Tag Manager sets this cookie to experiment advertisement efficiency of websites using their services. |
Performance
Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for visitors.
| Cookie | Duration | Description |
|---|---|---|
| __Secure-ROLLOUT_TOKEN | 6 months | YouTube security token for enhanced functionality. |
| __Secure-YEC | Past | YouTube security cookie for enhanced functionality. |
Advertisement
Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of ad campaigns.
| Cookie | Duration | Description |
|---|---|---|
| test_cookie | 15 minutes | DoubleClick sets this cookie to determine if the user’s browser supports cookies. |
Your rights under UK data protection law
Under UK GDPR, you have the right to:
- Withdraw consent for non-essential cookies at any time
- Access information about cookies we use
- Request deletion of personal data collected through cookies
- Object to processing based on legitimate interests
- Lodge a complaint with the Information Commissioner’s Office (ICO)
International transfers
Some of our third-party service providers may transfer your personal data outside the UK. Where this occurs, we ensure appropriate safeguards are in place, such as adequacy decisions or standard contractual clauses approved by the UK authorities.
Manage cookie preferences
You can modify your cookie settings anytime by clicking the ‘Consent Preferences’ button above. This will allow you to revisit the cookie consent banner and update your preferences or withdraw your consent immediately.
Additionally, different browsers offer various methods to block and delete cookies used by websites. You can adjust your browser settings to block or delete cookies. Below are links to support documents on how to manage and delete cookies in major web browsers:
Chrome: https://support.google.com/accounts/answer/32050
Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac
Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox
Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge
If you are using a different web browser, please refer to its official support documentation.
Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website and updating the “Last updated” date above.
Company Details
Avanta UK Limited
Company Registration: 3962158
VAT Number: 734 6890 04
Registered Address: Unit B1, Astra Park, Parkside Lane, Leeds, West Yorkshire, United Kingdom, LS11 5SZ
Website: www.avantauk.com
Email: sales@avantauk.com
You can also contact the Information Commissioner’s Office (ICO) if you have concerns about our cookie practices: https://ico.org.uk/make-a-complaint/
Policy Date
Effective date: September 01, 2025
Last updated: September 19, 2025